Facebook Your Algorithm is a new Meta feature that lets users influence what they see in Feed and Reels by describing their preferences in natural language. Meta announced it on 13 October 2026, and it is rolling out to accounts over time.
The feature first launched on Instagram. On Facebook, users reach it from the three-dot menu on any post, where they can add and manage topics they want to see more or less of, according to a TechRepublic report dated 15 October 2026.
How Does Facebook Your Algorithm Work?
Facebook’s ranking has long relied on signals such as likes, comments and watch time. With Your Algorithm, large language models interpret what a user types and feed it into recommendations. Meta describes this as an algorithm users can “actually talk to”, while Facebook still decides how content is ranked.
Feedback has also been widened. After a user marks a post “Interested” or “Not interested”, Facebook may ask follow-up questions about why, and users can answer in their own words. Meta says recommendations update in real time, including within the same session.
What Does This Mean for Users and Marketers?
For users, the change moves personalisation from passive signals to stated intent. For brands and publishers, topics that users choose to follow or mute could affect how often their content appears. Meta has not published how stated preferences are weighed against existing activity, so the practical effect on reach is not yet known.
Cashify’s report, updated 15 October 2026, says the system combines user instructions with existing activity and notes that personalisation does not guarantee full control over a feed.
Rollout and Availability
Reports do not specify which countries, languages or timelines apply, and the Cashify article does not confirm availability in India. The update follows Facebook’s AI Mode for search, which Meta announced in June.
What Happens Next?
Users should see the option appear in their post menus as the rollout reaches their accounts. Meta has not shared further milestones, and no independent data on engagement impact had been published at the time of writing.
Frequently Asked Questions
What is Facebook Your Algorithm?
It is a Meta feature that lets users describe in natural language what they want more or less of in Facebook Feed and Reels. Meta says recommendations update in real time.
How do I access it?
Open the three-dot menu on a post and use the controls to add or manage topics. Availability depends on the rollout reaching your account.
Is Your Algorithm available in India?
Reports reviewed do not confirm regional availability or a rollout schedule. Check Meta’s official announcements for current status.
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